Dubai: French hotel group Accor on Tuesday said that it aims to boost the number of rooms in the Middle East to over 30,000 by 2020.
“From a global perspective, we see strong growth potential in the region given that there are on average only two rooms per 1000 inhabitants in the Middle East, compared to 10 and above in more matured markets. Across all our segments, from economy to luxury, we are seeing rising demand for the development of more hotels,” stated Accor chairman and chief executive, Sébastien Bazin.
Accor introduced three new brands in the region this year — Adagio serviced apartments, Majlis Grand Mercure and ibis Styles.
The group has 26 hotels in the UAE, with five in the pipeline, due to open between 2015 and 2017, including the Pullman Hotel in Jumeirah Lakes Towers, Adagio Premium Dubai Al Barsha, ibis at the Dubai World Trade Centre District, ibis Styles Business Bay and ibis Styles Dragon Mart. More info